Privacy Policy

✅ Privacy Policy

Last updated: June 26, 2025

1. Controller

VALENESS
Sebastian Funke
Schubertweg 4b
46325 Borken, Germany
E-mail: info@valeness.com

2. General Information on Data Processing

We process your personal data in accordance with the GDPR, the German Federal Data Protection Act (BDSG), and all other applicable data protection laws.

3. Hosting by Shopify

Our website is hosted by:
Shopify Inc.
151 O’Connor Street, Ottawa, ON K2P 2L8, Canada

Shopify may process data in Canada and the United States based on Standard Contractual Clauses (Art. 46 GDPR).
More information: https://www.shopify.com/legal/privacy

4. Collected Data and Purposes of Processing

a) Automatic data processing when visiting the website:

IP address
Browser type / version
Date and time of access
Referrer URL
Device type, operating system
Legal basis: Art. 6 (1) (f) GDPR (legitimate interest)

b) Orders and customer account:

Name, address, e-mail address, telephone number
Payment information, shipping address
Legal basis: Art. 6 (1) (b) GDPR (contract performance)

c) Contact:

Data from e-mail inquiries or contact forms
Legal basis: Art. 6 (1) (a) or (b) GDPR

5. Cookies and Consents

We use cookies. When you first visit our website, a cookie banner appears allowing you to manage your consent.

Essential cookies:
Technically necessary for the basic functions of the shop – no consent required.

Analytics & marketing cookies:
Used only with your active consent.
Legal basis: Art. 6 (1) (a) GDPR

6. Services and Tools Used

📊 Google Analytics
We use Google Analytics, a web analytics service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland.
Google uses cookies to analyze the use of our website. Your IP address is anonymized before transmission to the USA (IP anonymization is active).
Legal basis: Your consent pursuant to Art. 6 (1) (a) GDPR
You can withdraw your consent at any time via the cookie banner.
More information: https://policies.google.com/privacy

📈 Meta (Facebook) Pixel
We use the Meta Pixel from Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland.
This allows us to track user behavior, for example, whether someone completed a purchase after clicking one of our Facebook / Instagram ads.
Meta may also process data in the USA. The processing is based on Standard Contractual Clauses.
Legal basis: Your consent pursuant to Art. 6 (1) (a) GDPR
You may withdraw your consent at any time via the cookie settings.
More information: https://www.facebook.com/about/privacy/

7. Payment Providers

We use the following payment providers for transaction processing:

Shopify Payments
PayPal
Klarna
Google Pay / Apple Pay

These providers receive only the data required to process payments and act as independent data controllers.

8. Storage Period

We store your data only as long as necessary for the stated purposes or as required by law.

9. Rights of Data Subjects

In accordance with Art. 15–20 GDPR, you have the following rights:

Access
Rectification
Erasure
Restriction of processing
Data portability
Objection to processing (Art. 21 GDPR)
Withdrawal of consent (Art. 7 (3) GDPR)

To exercise your rights, please contact: info@valeness.com

10. Right to Lodge a Complaint with a Supervisory Authority

Competent authority for North Rhine-Westphalia:
Landesbeauftragte für Datenschutz und Informationsfreiheit NRW
Kavalleriestr. 2–4, 40213 Düsseldorf
https://www.ldi.nrw.de

11. Data Transfers Outside the EU

Data transfers to Shopify, Meta, or Google are based on Standard Contractual Clauses (SCCs) in accordance with Art. 46 GDPR.

12. Data Protection for Minors

Our website is not directed to children under 16 years of age.
If we become aware that we have processed such data, we will delete it immediately.